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SMBs Abandon Banner Advertising by Small Business Mavericks on Nov 18, 2009 in Display Advertising banner advertising SEM SEO small business Social Media Banner advertising has slowly been losing favor for a number of years. Finally, a survey reveals that more than 50% of small businesses are abandoning online banner advertising next year in favor of SEM, e-mail marketing, and social media. This doesn...
What is the future of search? by First Scribe Web Design & Technology Blog on Nov 10, 2009 in Internet Marketing SEO Web 2.0 SEM What is the future of search?Search appears to be progressing into a split personality, depending on the type of data search being performed. At the moment we are using one tool (of visitor’s choice) to perform all search for data. That will contin...
Yodle Challenge: Results Show by Lawyerist - the lawyering survival guide on Oct 13, 2009 in Marketing advertising AdWords attorney bankruptcy Google lawyer search engine marketing search engine optimisation search marketing SEM SEO Yodle Yodle Challenge Back in June, Yodle agreed to give three months of free advertising to Brea Buettner, a solo bankruptcy lawyer, to prove its worth. We called it the Yodle Challenge. Here is my debrief of Brea, and after that, my own thoughts on whether Yodle triumph...
Does domain age matter? by First Scribe Web Design & Technology Blog on Sep 10, 2009 in SEO Google SEM Within the last year Google has finally gone on record to comment on the significance of a domain name's age and how it affects rankings in search engines.The most recent instance occurred when Matt Cutts addressed this in the GoogleWebmasterHelp You...
Yodle Challenge Update: Yodle’s Mike DeLuca Weighs In by Lawyerist - the lawyering survival guide on Aug 4, 2009 in Marketing advertising Google online marketing search engines SEM SEO Yahoo Yodle Yodle Challenge Guest post by Mike DeLuca. (Mike wanted an opportunity to weigh in on the ongoing Yodle Challenge, including our last video update.) So, if you are taking the time to read this, you’ve probably been keeping tabs on the Yodle Challenge. Here’s a...
SEO and Social Media Don't Mix by First Scribe Web Design & Technology Blog on Jul 30, 2009 in Facebook Social Media SEO SEM Given the immense growth of social media sites over the past six years and the high emphasis that is placed on the importance of link building in search engine marketing, one common and flawed question that has kept popping up again and again is "Wha...
Yodle Challenge update: a few more nibbles, still no bites by Lawyerist - the lawyering survival guide on Jul 29, 2009 in Marketing advertising AdWords Google pay-per-click PPC search engines SEM SEO Yodle Yodle Challenge The Yodle Challenge started on June 18th, almost a month and a half ago. To date, Brea Buettner has gotten about 25 leads—people actually looking to talk to a Minnesota bankruptcy lawyer. But only one came into the office. In this ten-minute vi...
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